中文 | Nankai University

Kai LI

Kai LI
Professor
Management Science & Engineering
Email:likai@nankai.edu.cn
Tel: 022-23501314
中文
  • Biography

  • Research & Achievement

  • Projects

  • Teaching

Research Areas

Electronic Commerce, Big dataand business Intelligence;Digital Trade, Digital Business, Digital Economy; Supply Chain Management, Operations Management;


Positions

Associate Dean, Director of Center on Electronic Business


Education

Ph.D. in Management (Major: Technology Economy and Management), BusinessSchool, Nankai University, Tianjin, P.R. China

Joint Ph.D. (Major: Information Systems and Quantitative Sciences), RawlsCollege of Business Administration, Texas Tech University, US

Master of Management (Major: Management Science and Engineering), BusinessSchool, Nankai University, Tianjin, P.R. China

Double Bachelors of Management and Law (Major: Information Management andInformation Systems; Second Major: Political science and Administration), BusinessSchool, Nankai University, Tianjin, P.R. China


Professional Experience

Teaching in Business School, Nankai University

Teaching in Teda College, Nankai University

Postdoc in College of Business Administration, Chinese University of Hong Kong

 


Awards

2004,Outstanding Paper Award by Asia Research Center in Nankai University


Social Service

[1]  Reviewerof DecisionSupport Systems, Information & Management, International Journal ofProduction Research and Electronic Commerce Research and Applications

[2]  Memberof AIS and CNAIS


Peer-ReviewedJournal Papers

[1]      Wang Y, Han M*, Li Kai. Unlocking the power of multidimensional ratings: empiricalanalyses and designs from mediation models[J]. Internet Research(SCI/SSCIIF=7.9), 2025, AcceptedDOI:10.1108/INTR-03-2023-0219.

[2]      Yizhen Wei, David (Jingjun) Xu, Kai Li*. Turningthe tide: how AI review bot’s reply helps low-follower influencers ine-commerce, Journal of Electronic Commerce Research(SSCI,IF=1.8), 2025, Accepted.

[3]      Wang Y, Li Kai*. Not easy to “like”: How does cognitive load influence userengagement in online reviews? [J]. Decision Support Systems(SCIIF=6.7), 2025, 192: 114436.

[4]      Wang Y, Han M M, Li Kai *. What makes a review voted? A mixed-method analysis ofreview content and voter characteristics[J]. International Journal ofHospitality Management(SSCIIF=10), 2025, 129: 104207.

[5]      Wang Y, Ngai E W T, Li Kai*. Effects of sentiment quantity, dispersion, anddissimilarity on online review forwarding behavior: An empirical analysis[J]. Journalof Retailing and Consumer Services(SSCIIF=11.0),2024, 81: 103978.

[6]      Liu, H., Li, Kai*., Chen, Y., Luo, X., Is personally identifiableinformation really more valuable? Evidence from consumers'willingness-to-accept valuation of their privacy information, Decision Support Systems(SCIIF=6.7), 2023,173: 114010.

[7]      Wang, Y., Ngai., E.W.T., Li, Kai*., The effect of review contentrichness on product review helpfulness: The moderating role of ratinginconsistency, Electronic CommerceResearch and Applications(SCI/SSCI, IF=6.0), 2023, 61: 101290.

[8]      Li, Y., Luo, X., Li, Kai*., Xu, X., Exploring the spoiler effect in the digital age:Evidence from the movie industry, Decision SupportSystems(SCIIF=6.7), 2022,Vol.157, 113755.

[9]      Li, Kai., Zhou, C., Luo, X., Benitez, J., Liao, Q.,Impact of information timeliness and richness on public engagement on socialmedia during COVID-19 pandemic: An empirical investigation based on NLP andmachine learning, Decision SupportSystems(SCIIF=6.7), 2022,Vol.162, 113752.

[10]   Li, Kai., Wang,X., Du, Timon C. Entrepreneurial Orientation, Online Credibility, and OnlinePerformance: Evidence from SMEs in a B2B Electronic Market in China, Journalof Small Business Management(SSCI, IF=6.2), 2022, 60(1): 93-118.

[11]   Zhou,C., Li, Kai*., Xiaofei Zhang. Why doI take deviant disclosure behavior on internet platforms? An explanation basedon the neutralization theory. Information Processing & Management (SSCI/SCI, IF=8.6), 2022,59(1):1-20.

[12]   Lu X.,Xie, Y., Zhang, B., Li, Kai*., Supply–DemandDocking Joint Decision of Cross-border E-commerce under the Influence ofInternet Celebrity, Journalof Global Information Technology Management(SSCI, IF=3.519), 2022,25:1, 54-82.

[13]   Zhou,C., Li, Kai*., Teng, Ching-I. Understandingthe influence of privacy protection functions on continuance usage of pushnotification service, Aslib Journal of Information Management (SSCI, IF=2.6), 2022,74(2): 202-224.

[14]   Zhou,C., Li, Kai*., Yanhong Lu. Linguisticcharacteristics and misinformation dissemination in social media: themoderating effect of information richness. Information Processing & Management (SSCI/SCI, IF=8.6), 2021,58(6): 1-16.

[15]   Li, Kai., Zhou,C*., Yu, X. Exploring the differences of users’ interaction behaviors onmicroblog: The moderating role of microblogger’s effort. Telematics and Informatics(SSCI,IF=8.5), 2021, 59: 1-15. https://doi.org/10.1016/j.tele.2020.101553.

[16]   Qin, F., Li, Kai*., and Yan, J. Understandinguser trust in artificial intelligence-based educational systems: Evidence fromChina, British Journal of Educational Technology(SSCI, IF=6.6), 2020,51(5):1693-1710. doi:10.1111/bjet.12994

[17]   Li, Kai., Kim,D., Lang, K., Kauffman, R and Naldi, M. How should we understand the digitaleconomy in Asia? Critical assessment and research agenda, Electronic Commerce Research andApplications(SCI/SSCI, IF=6.0), Nov2020,44, 1-16. DOI: 10.1016/j.elerap.2020.101004.

[18]   Liu, Y., Ren, C., Shi, D., Li, Kai., Zhang, X*. Evaluating theSocial Value of Online Health Information for Third-Party Patients: IsUncertainty Always Bad? Information Processing & Management (SSCI/SCI, IF=8.6), 2020, 57: 1-14. https://doi.org/10.1016/j.ipm.2020.102259.

[19]   Guo, F.,Zou, B., Zhang, X*., Bo, Q., Li, Kai. Financial Slack and Firm Performance of SMMEs in China:Moderating Effects of Government Subsidies and Market-supporting Institutions, InternationalJournal of Production Economics(SCI, IF=12), 2020, 223:1-10. https://doi.org/10.1016/j.ijpe.2019.107530

[20]   Li, Kai.,Liangqi Cheng., Teng, Ching-I. Voluntary sharing and mandatory provision:Private information disclosure on social networking sites, Information Process &Management(SSCI/SCI, IF=8.6), 2020, 57(1): 1-14. https://doi.org/10.1016/j.ipm.2019.102128.

[21]   Pham, T.T.L.P., Teng, C.I., Friesner, D., Li, Kai., Wu, W.E., Liao, Y.N., Chang,Y.T., Chu, T.L. The impact of mentor–mentee rapport on nurses’ professional turnoverintention: Perspectives of social capital theory and social cognitive careertheory, Journal of Clinical Nursing (SCI/SSCI, IF=2.04). 2019, 28: 2669–2680.DOI:10.1111/jocn.14858

[22]   Li, Kai., Van Nguyen, H., Cheng, T.C.E., Teng,Ching-I. How Do Avatar CharacteristicsAffect Avatar Friendliness and Online Gamer Loyalty? Perspective of the Theoryof Embodied Cognition, Internet Research(SCI/SSCIIF=7.9), 2018, 28(4): 1103-1121.https://doi.org/10.1108/IntR-06-2017-0246.

[23]   Tseng,Fan-Chen., Cheng, T. C. E., Li, Kai., Teng, Ching-I*. HowDoes Media Richness Contribute to Customer Loyalty to Mobile Instant Messaging? InternetResearch(SCI/SSCIIF= 7.9),2017, 27(3): 520-537. DOI: 10.1108/IntR-06-2016-0181.

[24]   Li, Kai., Wang, X. Li, K., Che, J. Information Privacy Disclosure on Social NetworkSites: An Empirical Investigation from Social Exchange Perspective, NankaiBusiness Review International, 2016, 7(3): 282-300. DOI:10.1108/NBRI-02-2015-0005.

[25]   Tong,L., Li, Kai., Zhou, Q. Seasons,Sexes and Ages as Modifiers in the Association of Psychosis Morbidity with AirPollutants: A Rising Problem in A Metropolis, Science of the Total Environment(SCIIF=9.8), 2016, 541(15): 928–933.doi:10.1016/j.scitotenv.2015.09.066

[26]   Li,Kai., Du, Timon C. Building a boundary-spanningservice for coopetition, Expert systems with Applications(SCIIF=8.5), 2015, 42: 8413-8422.

[27]   Li, Kai.,Lin, Z., Wang, X. An Empirical Analysis of Users' Privacy Disclosure Behaviorson Social Network Sites, Information & Management(SCI/SSCIIF= 9.9),2015, 52(7): 882-891, doi:10.1016/j.im.2015.07.006.

[28]   Tseng,Fan-Chen., and Li, Kai (Corresponding author). Why Do Users Intend to UseNear Field Communication Services? International Journalof Mobile Communications (SSCI, IF=0.965), 2015, 13(4): 415- 432.

[29]   TongL, Li Kai, Zhou Q. The associationbetween air pollutants and morbidity for diabetes and liver diseases modifiedby sexes, ages, and seasons in Tianjin, China. Environmental Science andPollution Research(SCI, IF=5.8), 2015, 22(2):1215-1219. DOI: 10.1007/s11356-014-3432-4.

[30]   TongL, Li Kai, Zhou Q. PromotedRelationship of Cardiovascular Morbidity with Air Pollutants in a TypicalChinese Urban Area. PLoS ONE(SCI, IF=3.7), 2014, 9(9): e108076.doi:10.1371/journal.pone.0108076

[31]   Che, Jianguo., Wang, Jing., Li, Kai. A Monte Carlo Based Robustness Optimization Method in NewProduct Design Process: A Case Study, AmericanJournal of Industrial and Business Management, 2014, 4(7): 360-369.

[32]   Li, Kai., Yan,Jianyuan., Lin, Zhangxi. A Knowledge-based System for Supply Chain ProcessModeling, Reuse, and Redesign, International Journal of ElectronicBusiness, 2012, 10(2): 142-166.

[33]   Li, Kai., Du, Timon C. Building a Targeted Mobile Advertising System forLocation-Based Services, Decision Support Systems(SCIIF=6.7), 2012, 54(3): 1-8.

[34]   Li, Kai., Idemudia, Efosa.C., Lin, Zhangxi., and Yu, Yang. A framework forintermediated online targeted advertising with banner ranking mechanism, InformationSystem and e-Business Management (SSCIIF=0.953), 2012, 10(2): 183-200.

[35]   Li, Kai., Wang, Xiaowen., Zhao, Fuhou., Li, Minsheng. the impact of environmentalregulations on manufacturing industries in the developed area of China, Journal of Japan Society for Informationand Management, 2012, 33(1): 1-10. 

Projects

[1]  2014.1-2016.12,National Nature Science Foundation of China (NSFC) funded project, Consumers'Privacy Decision Problem in Online Personalized Service (PI)

[2]  2012.1-2014.12,Humanity and Social Science Foundation of Chinese Ministry of Education fundedproject, Consumers' Privacy Decision Process and Mechanism in Online TargetedService (PI)

Teaching

Undergraduate:Systems Engineering, Human Factor Engineering,

             Management Information Systems,

             Introduction to ElectronicCommerce

Master:Tendering and Contract Management (MEM),

       Logistics and Supply Chain Management(MBA, iMBA)