English | 南开大学


发布时间: 2022-04-25
浏览次数: 14


讲座题目:How to conduct research and navigate the publication process







Baojun Jiang is a professor of marketing at the Olin Business School at Washington University in St. Louis. He received an M.S. in physics and an M.S. in electrical engineering from Stanford University, an M.B.A. from the University of Texas at Austin, and an M.S. and Ph.D. in information systems from Carnegie Mellon University. His current research interests include behavioral economics, the sharing economy, platform-based business models, competitive strategy, and marketing-operations interface. His research has been published in top-tier journals such as Management Science, Marketing Science, Journal of Marketing Research, Journal of Marketing, and Manufacturing & Service Operations Management. He serves as a Senior Editor at Production and Operations Management and an Associate Editor at Service Science and Decision Sciences. He is also on the Editorial Review Boards of Marketing Science and Journal of Marketing Research.