教育背景
工作经历
2024.11至今 南开大学 商学院管理科学与工程系 博士后
获奖成果
1. Kang K, Lu J, Guo L, et al. The dynamic effect of interactivity on customer engagement behavior through tie strength: Evidence from live streaming commerce platforms. International Journal of Information Management, 2021, 56: 102251. （ESI 高被引/热点论文）
2. Guo L, Hu X, Lu J*, et al. Effects of customer trust on engagement in live streaming commerce: Mediating role of swift guanxi[J]. Internet Research, 2021, 31(5): 1718-1744. （ESI 高被引论文）
3. Kang K, Lu J, Guo L, et al. How to improve customer engagement: A comparison of playing games on personal computers and on mobile phones[J]. Journal of Theoretical and Applied Electronic Commerce Research, 2020, 15(2): 76-92.
